Many people have been reluctant to dream big because they are anxious about how they can accomplish their goals.

True, no dream will become a reality unless you take action. So, how do you do it?

When I first dreamt about climbing Mount Everest, I also daydreamed about a plan. 

I created an Excel spreadsheet with a list of all the skills I need to learn as well as some smaller mountains I need to climb.

With no previous experience in mountaineering or physical training, I had no idea if that plan was even remotely feasible at the time. I didn't know how long it took to learn each skill and improve my fitness level. They were all just daydreams.

As a result, I called the spreadsheet "my dream."

Then I looked at which ability I thought would take the most time to master and decided to begin there. So the following weekend, I signed up for an introduction to rock climbing class with a local guiding company. 

One step led to another. From there, I met people who advised...

Today's Lead a Day Club idea is very specific:

Choose your own neighborhood or one you farm.

Go to your tax rolls and search for NOT the zip code of the property - tax bill mail addresses.

Print and mail a letter to each absentee owner with something like this (edit at will):

Today's Date

Dear (insert name with mail merge or type it in if it's only a few),

Have you thought about selling your investment property in __________? Reasons it might be time:

1. We may be peaking again at prices very soon. In our area over the last 5 years, prices have gone up _____%. That’s a lot of equity built up that many owners don't realize.

2. The inventory of available homes for sale is _______ low/stable... making the competition among sellers in your favor. THIS WILL...

Today's 28-minute Lead Generation idea:

The journey today starts with a STEP. What physical steps could you take today for the next 28 minutes that might generate a lead?

Are you working from home today? Do you have neighbors you could call and offer a CMA on your neighborhood? "Hey, it's Donna from next door... I was running comparable sales in the neighborhood and ran off an extra copy so thought I'd drop it off ... Don't you just LOVE this neighborhood? See here... there are 4 homes available nearby... look at those prices! I'd love to get a new neighbor moved in. Know anyone that might want to move nearby? Friends? Family? Co-workers? Well, just in case you think of someone, here's my number and email. I'm always available for a neighbor for any question, so don't hesitate to ask! Have a great rest of your day!"

Working from the office? Go walk to other offices nearby and drop off a flyer for a listing or an...

Tech Tip

Home Safe is highly recommended 

SentrySafe SFW123GDC Fireproof Safe and
Waterproof Safe with Digital Keypad 1.23 Cubic Feet

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Conversation advancer of the week: 

Today's 28-minute Lead Generation idea: Write 5 thank you notes

In today's bustling world of e-mails, Facebook, and professionally produced advertising - one of the most overlooked ways to get a lead's attention is to send a handwritten note.

Who can you send a note to?

People who visited an open house. (be SURE you ask for Mailing Address from Open House attendees)

• A vendor who did a good job.
• The tech at the nail or hair salon mentioned they might be thinking of buying a home.
• The FSBO was nice.
• The Expired who seemed frustrated.

The list is endless.

Send 5 handwritten notes out today and be sure to enclose 2-3 business cards asking people to put those in their wallets to share with others! Do this consistently and you be surprised at what it generates.

If you send out a note that's particularly effective – send us the wording to post on the Your Coaching Matters Facebook page!