Lead A Day Club 03.16.2021
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What 6+ figure agents know:
You must develop a strong point of Differentiation to compete on the Playing Field. AND you must be courageous and compelling in explaining the benefit of this difference to potential Clients.
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Lead A Day Club 03.15.2021
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People who earn 6+ figures a year, do more...
but it's not a WHOLE lot more than others.
Winners win by a smidge...
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Monday News You Can Use 03.15.2021
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Tech Tip
Consider this Facebook Studio
Find your favorite features from Publishing Tools (and much more)
on one easy-to-use surface.
- Manage and filter uploads from any Page in your new content library
- Get insights on...
Lead A Day Club 03.12.2021
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Lead A Day Club 03.11.2021
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Here's the question... ARE YOU AT 50% or greater of this month's goal? IF SO, great, do what you've been doing! REPEAT! You are ON it. Just keep on doin' it today.
If NOT, you must look at doing MORE. I know... I tell you only 28 minutes a day.
AND - do you want to reach this month's goal??
If so, do MORE today. Double your 28 minutes. Triple it. Quadruple it. JUST for today.
AND do something HIGHER CONVERSION than normal.
Outside your Comfort Zone.
Here are few OPTIONS for today if you fit in THIS side of the question:
1. Do your daily Lead Gen TONIGHT for 90 minutes with a group of people - socially distancing of course. Who could you get to come to make contacts WITH you? Your lender? Your termite vendor? Your stager? Your office-mate? The last 10 hires your office did?...
Lead A Day Club 03.10.2021 - Your Time is Valuable!
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How Valuable is Your Time?
People who earn a lot of money KNOW this number intimately. The more intimately they know it, the more money they make.
Quick formula:
How much is your Goal - Example: $250,000
How many hours will you work? Example: 9 hours a day 220 days/year = 1980 hours
Value of an hour? $126/hr
Experts say at best we are truly Productive only 1/3 of the time.
That would mean in the example above our Productive Hourly Value is about $378/hr
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Your job in 28 Minutes of Lead Generation today is on FOCUSED PRODUCTIVE HOURS. Do what it takes to find as many someones that want to sell or buy this year as you can in 28 minutes. Do NOT try to convince them to list or get prequalified at this time. That is for follow-up. Simply get a list of as many people as you can find. Name, address, contact info.
Pretend you are working for another agent who will do all the follow-up, all the closing for...
Lead A Day Club 03.09.2021
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What's on tonight?
by Seth Godin
A few decades ago, there were only three channels to watch. Worse, it was common for people to continue watching the same channel all night, rather than checking out the two alternatives. The 8 pm lead-in was critical.
TV Guide, at one point the most valuable magazine in the United States, changed that. The entire magazine was devoted to answering just one question: What's on right now?
It turned consumption into a bit more of an intentional act. I mean, people were still hiding out, glued to their TVs, but at least they were actively choosing which thing to watch.
The internet, of course, multiplies the number of choices by infinity. And our screen time has only gone up.
But here's the question: The next thing you read, the next thing you watch--how did you decide that it was next? Was it because it was the nearest click that was handy?
Or are you intentional about what you're learning, or connecting with, or the...
Lead A Day Club 03.08.2021
It only takes 28 minutes a day to change your business forever. Plus it's way easier than a chunk of 140 minutes once a week, isn't it??
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Monday News You Can Use 03.08.2021
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Tech Tip
Use your email to store all conversations with your clients. Have three or more folders (Leads, Lisitngs, Contracts) and subset folders into each of them for each client and store every conversation (or confirmation of a phone conversation in email) for future reference.
Conversation advancer of the week:
Lead A Day Club 03.05.2021
People rarely do what you EXPECT...
but they almost always do what you INSPECT.
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Today's 28-minute Lead Generation idea is to look at what others are supposed to be doing for you.
Spend 5 minutes each checking on:
Where the Lender is on Prequalifying that buyer, you sent - Or on a Deal you have going.
Where the Title Company is on solving that problem you asked them to look at.
Where your potential Buyer is on gathering information to be able to make a loan application.
Where your potential Seller is on getting the house ready to go on the market.
Where your assistant is on completing that assignment from last Friday.
Where your Broker is on getting those new company leads to you.
Where your Contacts are from last week - I have a buyer requests are on finding a house that your buyer might like... have they seen or heard of one yet?
How those Open House lookers are doing - are they ready to meet yet?
This may create a lead or convert a...