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Lead A Day Club 10.21.2020

lad lead a day Oct 21, 2020

Fundamental Mindset Shift

LAD 28 Minute ACTION

Today's tip is to offer more service with no expectation of someone saying 

"I want to buy or sell.”

Try sending this email or note to your past buyer clients and buyers that bought your listings…  and to your centers of influence:

"I had an interesting conversation last week with a client about financing. They thought that refinancing was only a "once-a-lifetime” thing. 

So I wanted to share with this everyone I know:  In our current interest-rate environment, it is probably worth your time to explore refinancing.. if your current rate is at or above 3.875% -  or if you have equity you’d like to get out of the home to fix it up, pay for college, or buy an investment property, or for anything really..."

"For example, my client last week had a 5.675%...

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Lead A Day Club 10.20.2020

lad lead a day Oct 20, 2020

Fundamental Mindset Shift

Who is Around You?

LAD 28 Minute ACTION

Today for 28 minutes do the following:

Set a timer on your phone for 5 minutes and as fast as you can, write down the people you see or talk to most often. Keep going for 5 minutes. You may have a HUGE list or just a few but really think about it.

Next... decide which of those people inspire you the most.

Spend the rest of your 28 minutes calling the top few and set up a time to catch up. Use Zoom or Google Hangout or FaceTime or wherever you do that sort of thing… Just to share what's going on in their lives and in yours.

When you meet and talk …  at the appropriate time in the conversation (you'll know it instinctively), tell them about your goals for your business from now through year end (you need to have a goal to share one, just sayin’) and ask them if they have any suggestions ... from...

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Lead A Day Club 10.19.2020

lad lead a day Oct 19, 2020

Fundamental Mindset Shift

"Real Estate is the Best Career in the World!"

LAD 28 Minute ACTION

It's OK. You're in the right place at the right time. Always have been.

You've done some great things and will do even more great things.

As a Realtor, you change lives, including yours.

You've been knocked down and gotten back up.

You have the power to end this year STRONG and have 2020 be the best year of your life.

- Paraphrasing a TUT

Today's 28-minute action is to simply contact all outstanding leads. You have them sitting there… have the courage to follow up on them. Start with those that came this month and work backward to the start of this year.  One of our Coaching Clients did this exercise the first 2 weeks of October and has 5 listings coming on the market by the end of the month.

If you have no leads, contact your existing listings and sales and...

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Monday News You Can Use 10.19.2020


Send to all your clients' post on Facebook etc: National Prescription Drug Take-Back Day 
Credit tightening on FHA mortgages - Rates falling
VA Costs your buyers should consider
No Industry is Safe - Air BNB Competitors are popping up. 
Subscription-Based Travel - another timeshare fiasco or worthwhile service?
Want to rein but don’t have great credit - try these ideas
Conversation Advancer:
Just Listed or Just Sold Calls - I'm not interested.
I understand and I’m not here to sell you anything. I just dropped by/called today to let you know that your neighbors at 123 Sycamore just listed their home for sale. I am wondering if you know anyone who is looking for a home in our neighborhood?
 Tech Tip
Draft by Slite
 Use your web browser for quick notes and ideas and...
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Lead A Day Club 10.16.2020

lad lead a day Oct 16, 2020

Fundamental Mindset Shift

Who is supporting you?

Are you using that support to your full advantage?


LAD 28 Minute ACTION

Spend 5 minutes of your 28 today writing down who supports you. Your staff, your vendors, your coaches, your manager, your past clients and raving fans... your friends, your family...

Write them all down.

Now... for the rest of the 23 minutes contact those people and thank them for their support. Ask how you can support THEM more. This may turn into them asking you how they can support YOU more.

I guarantee they will have YOU top of mind when they need to refer someone to an agent next.

This ONE 23 minute action could create more deals for you over the next 12 months than ANY OTHER ACTION you take.

Hint: Schedule this one for each 6 months as a repeating event in your calendar. It's fun and you get to help more people. How much better can it get?

WE can...
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Lead A Day Club 10.15.2020

lad lead a day Oct 15, 2020

Fundamental Mindset Shift


LAD 28 Minute ACTION

Seth Godin wrote a blog post titled Your Fast Car

Here it is:

Right there, in your driveway, is a really fast car. And here are the keys. Now, go drive it.

Right there, in your hand, is a Chicago Pneumatics 0651 hammer. You can drive a nail through just about anything with it, again and again, if you choose. Time to use it.

And here's a keyboard, connected to the entire world. Here's a publishing platform you can use to interact with just about anyone, just about any time, for free.

You wanted a level playing field, one where you have just as good a shot as anyone else?

Here it is. Do the work.

That's what we're all counting on.

For you to do the work.

OCTOBER is DO THE WORK month. Find someone who wants to buy or sell today and BEGIN to work on creating enough HOPE and CURIOSITY... and perhaps some DOUBT about...

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Lead A Day Club 10.14.2020

lad lead a day Oct 14, 2020

Fundamental Mindset Shift



LAD 28 Minute ACTION

Here we are... With about 6-8 weeks remaining to Pend Listings Sold or Buyer Sales that close this year.

4th Quarter is SO important with the first half being your homestretch... You've been around the track 3 Times and are on the last lap for this calendar year!

Imagine a rowing race. THIS is the time to give it your ALL. Lean in... Push hard... Pull hard.... do JUST A LITTLE MORE than you have been.

Are you ready to GIVE that the next 6-8 weeks to meet your Goals?

Are you willing to push that 28 minutes to 30 or 40 or 50... or even to an hour or more?

Are you willing to call every single lead that didn't list or buy this year and see if they are ready now?

Are you willing to call through every single Past client and COI in your Database?

Start now with spending 28 minutes today creating the PRECISE plan of...

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Lead A Day Club 10-13-2020

lad lead a day Oct 13, 2020

Fundamental Mindset Shift

People know when you really care.

LAD 28 Minute ACTION

What if you contacted FSBO's today for the SOLE PURPOSE of understanding more about the house they are selling and why they are selling it. And ONLY after you TRULY heard them and understood, you offered to come to preview the home just in case you come across a buyer that may be interested.

Do you think they'd be receptive to meeting you?

MOST for sale by owners will list with an agent.

Usually an agent they've met in person.

Usually, the agent that learned the most about them.

And the one that followed up the most and #nevergiveup on helping them when they were ready to accept your help.

Is that you?

It's who I would want to list with.

How about you give it a try today. Pick 3-4 and just do those in 28 minutes or less. REALLY LISTENING to them.

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Lead A Day Club 10.12.2020

lad lead a day Oct 12, 2020

Fundamental Mindset Shift

Never Giving Up doesn’t mean never pausing….


LAD 28 Minute ACTION

NOTE: If you need a break… take one. #NeverQuit does not mean never pause.  When we pause, we get more energy to pick back up again. PART of your plan should include pauses…  Think of our Formula One (55 minutes work, 17-minute break, 7 minutes of gratitude in a journal, or thank you notes) - see the pause in each day?

Consider that if you need it today. If you don’t, carry on:

Fact: People who own move once each 10-12 years on average. Renters more often.

That means for every 100-120 people you talk to, TEN will move in the next 12 months. The kicker is they may not KNOW they are moving until 2-6 months before they do it.

YOUR JOB is to be there when they figure it out.

Contact as many people as you can every day for 28 minutes or more....

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Monday News You Can Use 10.12.2020


PPP? Easier loan forgiveness - share with your small business owners
Top cities for first-time buyers - if you are on this list send it to everyone - if not, then discuss what it takes to buy a home in your city
Near a small college? It could be in trouble - let the neighborhood know. 
Good stats here 
Conversation Advancer:
I'm just going to work with the listing agent.

“My job is to get you a lower price. A listing agent’s job is to get the sellers a higher price. Who do you want working for you? I hear this all the time - the thought process generally is that you can get the best deal if you work with one agent when in fact it can actually be a bad deal for you. If you were going into trial or court, would you want an attorney representing both sides? Let me represent you. Let me go to work for you at no cost to you.

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