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Lead A Day Club 12.09.2020

lad lead a day Dec 09, 2020

Fundamental Mindset Shift

Do you truly wish to be of service?

LAD 28 Minute ACTION

Look at your Leads...  Which is the person that NEEDS you more than anyone else?

Rank the top 5 people that REALLY need you, then spend 28 minutes trying to get an appointment with each one of them... for whenever. Buyer interview or showing, Seller preview or listing appointment. Seller that hasn't sold for a price reduction conversation.

Make the appointments for today, this week, next week, the last week of the year, the 1st week of next year, the middle of next month, etc.

Doesn't matter when the appointment is, Just set it today.


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Lead A Day Club 12.08.2020

lad lead a day Dec 08, 2020

Fundamental Mindset Shift

Talk to everyone you know, and everyone you don't know.

LAD 28 Minute ACTION

It boils down to that, doesn't it?

Which of those two types will you contact today for 28 minutes? People you know... or those you don't know?

There is a theory that says that those that talk to people they know about their business all the time are really proud of the quality of their work.

And those that contact people they don't know all the time about their business (to the exclusion of those they do know) may have doubts about their services...

Something to think about.

Those that are HIGHLY confident contact both types.

Don't overthink it today. Simply choose one of the two types and contact for 28 minutes. Talk to the people. Don't stop today until you talk to at least 10 people about real estate. 



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Lead A Day Club 12.07.2020

lad lead a day Dec 07, 2020

Fundamental Mindset Shift

What straws are you pulling?

LAD 28 Minute ACTION

Or are you choosing at all?

As a professional salesperson, every day you must "draw the straw" of what Lead Generation option you will do today.

For many of us, we have only 2-5 types of business we go after, so the straws are just a few.

They might be Past Client/COI Database, FSBO's, Expireds, Advertising, Farm Area, FRBO's, Absentee Owners or other Investors, etc. Some of us have thousands of cold old paid "leads" we have stored...

For too many of us, the choices however look like the picture above. And our brain freezes.

AND... many offers of even MORE "easy leads" out there in your inbox all the time... right? 

Too many choices are not the way to your goals.

Lead a Day Club is designed to give you fewer choices ... SO you can narrow to just a few you like. When you've selected just those few, it may...

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Monday News You Can Use 12.07.2020


Record low mortgage Rates - 
What a surprise- - Mortgage Rates are low - prices are rising - and Mortgage Amounts are at all-time highs. 
Some evictions are happening - know your rights. And I’m a bit worried about lawsuits against landlords who do evict. 
Buyers bought fewer homes In Quarter 3 - interesting stats - one out of 20  buyer offers gets accepted and they are paying 98.5% of market value with an average of 8% in service fees.  ( Wonder about repair concessions) Netting 90.5% of fair market value - for with an agent and net 95% to 95%! 

Tech Tip

Not sure which I need more :)  this or this?

Expired Conversation Advancer: 

We’re tired of being on the market ... We want to give it a rest Until Spring! 

I understand that you haven’t seen the results you expected ... and what I...

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Lead A Day Club 12.04.2020

lad lead a day Dec 04, 2020

Fundamental Mindset Shift

Put on your detective hat for December...

LAD 28 Minute ACTION

"Prospecting for real estate business is a little like being a private detective."
My first mentor in the business over 34 years ago taught me this and I took it to heart. What I knew were the numbers... One in 10 people are going to move this year. Sounds easy, right? Find 1000 people and 100 of them are prospects EVERY YEAR, right?
Well... it's not quite that easy. Here's why:
SOME of those people that move will move into another property they own. And will rent or privately sell (like to family) the home they are in.
SOME of those people are tenants... and will remain tenants in their move.
SOME of those people will be foreclosures.
SOME of those people will move into rental retirement communities and the house will sit vacant while they "Try it out."
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Lead A Day Club 12.03.2020

lad lead a day Dec 03, 2020

Fundamental Mindset Shift

"Focus on Commitment to Others' Interests Over Your Own"
~ Mike Stott

LAD 28 Minute ACTION

It really is about this...
When we are genuinely curious about how we can help others... we win in so many ways.
1. We find out (see Tuesday's 12.01.2020 LAD Club post) if people are likely to need to buy or sell soon.
2. We develop relationships so whether they know about a move now or not... they see YOU as their PERSONAL agent.
3. People simply like us more, as people. (And people list and buy with Agents they know and like).
Your LAD 28 minutes today may take you more than 28 minutes in physical reality. Set a timer and you may ONLY count minutes you are LISTENING to potential buyers or sellers talk. NONE of the minutes you are dialing, or the phone is ringing or you're leaving a message, or YOU are talking count.
You can do this......
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Lead A Day Club 12.02.2020

lad lead a day Dec 02, 2020

Fundamental Mindset Shift

It IS necessary to lead generate
and even more importantly lead follow-up consistently 
to have a successful sales business.

LAD 28 Minute ACTION

What are you willing to do?
When are you willing to do it?
For how long are you willing to do it?
Are you willing to do it with energy and enthusiasm and with a grateful heart?
Spend 28 minutes today to create the plan for the rest of this calendar year. EVERY WORKDAY YOU PLAN have some SPECIFIC time and action to take on Lead Gen and Lead Follow Up.
These 28-minutes will be the most important 28-minutes.... for your 2021.
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Lead A Day Club 12.01.2020

lad lead a day Dec 01, 2020

Fundamental Mindset Shift


LAD 28 Minute ACTION

Some agents take OFF in December while others get on with the work of planning next year and DOING BIG THINGS to kick off January and February with a BANG. (And btw, will find Dec. biz in the process almost by accident...)
Who can you set an appointment with for THIS month that is a Seller or a Buyer, list them, and the date of the appointment? If someone says "No, not until after the first of the Year", SET AN APPOINTMENT for after the first of the year. January? Feb?
March? GET a tentative date and time set and IN your calendar with a note the week before to confirm. I'd also plan to confirm or reschedule all of those dates end of this month.
If you attend an appointment this month, draw a line through it and add another line to the end. Think about this... if you had 40 appts...
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Lead A Day Club 11.30.2020

lad lead a day Nov 30, 2020

Fundamental Mindset Shift

What to Do in December to make
FIRST QUARTER the Best it Can Be!

LAD 28 Minute ACTION

It will take you exactly 28 minutes to create this Pipeline Board on a Whiteboard or a large paper pad like you see here.Any Leads you have that should List or Buy in the next 60 days go under “Hot Pipeline”

Any Leads you have that should List or Buy AFTER 60 days go under “>60 Days”
Write the name, the month, and your estimated income from that lead on the line.
SAMPLE:  Stott/Jan/$9000
On January 1 fill out any active listings you have under "1st Q listings" and add any more that are taken in 1st Quarter (change the numbers you fill out of course to what your stretch goal would look like). I’d recommend you also put in estimated income.
SAMPLE: Main St/$5K
Fill out any pendings you have closing in 1st Q under “1st Q Sales” and...
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Monday News You Can Use 11.30.2020



  Happy Monday!

What could you do if you didn’t limit yourself?

Click HERE to Watch Video!
Your Coaching Matters Supports Agents and Brokers to
Elevate the Professionalism of Real Estate. 

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Mike Stott
[email protected]


Cell: 678-232-0927

Office: 770-726-1256

International Coach Federation • Certified ACC

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