Lead a Day Club 07.28.2021
Jul 28, 2021
Would It be OK if it were Easier?
|
CONTINUING FROM YESTERDAY… (IF YOU MISSED IT GO BACK AND LOOK).
When you narrow what you do, the path becomes easier. Imagine for a moment that you ONLY worked one area of about 1000 households. That’s it. Just one.
When I began in the real estate business most small offices did just that. They divided up the area around their local office and gave each agent a “territory” to work. Yes, sometimes there were overlaps “but my mom lives in Henry’s territory!” And some agents were just more aggressive than others and were constantly stepping into others’ “territories”, but in general, it gave each Agent a place to FOCUS on.
Today, of course, the entire state we are licensed in is fair game and most of the leadership tells you to go out and get anything you can, anywhere you can!
Today's 28 minutes is for you to spend HYPER focused. Pick a neighborhood you feel like is your niche or just one you believe you know something about. Pull up the Active listings. How many have you been in? Pull up the Pendings… see any of those? How about those that closed in the last 12 months. How many of those were you physically in? What about the expireds and withdrawn listings?
Someone who is TRULY niching would tell you they have been in 100% of those homes. How about this… Set up previews right now for any you can get in today and go see them.
